by admin | Feb 15, 2016 | Blog, content, content ideas, copy writing, copywriting, Marketing, tips
How many times have you read a lame “5 Ways to Improve Your Bottom Line!” title, clicked through, and the been disappointed to find the same old generic, rehashed information on the other side? If you roll your eyes whenever these titles come up in your Facebook feed...
by admin | Feb 10, 2016 | Blog, content, content ideas, copywriting, Marketing, writing
Content marketing: The creation of written, video, audio, or other content by a brand with the goal of garnering an audience or attention and establishing authority within a market. Content marketing has proven, over the last couple of years, to be outpacing its more...
by admin | Feb 5, 2016 | Blog, tools
Software tools that help marketers pop up every single year, and now at a far more rapid pace than ever before. Luckily more and more of these tools are taking on a freemium approach, meaning that marketers have access to better tools without spending much (or...
by admin | Jan 30, 2016 | 2016, Blog, Marketing, trends
In part one of this series, we took a look at the first five predictions for changes to marketing trends in 2016. Many of our first half of the list focused on changes in tone of voice and public perception approach, let’s check out some other angles in the next five:...
by admin | Jan 25, 2016 | 2016, Blog, Marketing
Much like the rest of the world, marketing as an industry has seen massive year over year changes over the past half decade or so. As technology and communication take mega-leaps in shorter amounts of time than ever imagined, we have to adapt quickly to stay ahead of...
by admin | Jan 18, 2016 | Blog, content, content ideas, Content is King, copywriting, Google Tips, Marketing
So you’ve churn out a stellar blog post. I mean a real whopper, something that will make people say, “wow, I’ve never thought of it like that!” Packed with data, case studies, and references, written with the eloquence of a modern day Shakespeare, your article is...
by admin | Jan 15, 2016 | Blog, blogging, content, Content is King, copywriting, Marketing, unique content
Content is king, queen, and the whole royal court these days. In fact, the nod given to creating longform, rich content by traditional ad agencies, who themselves have rebranded in droves to ‘media agencies’, should give you some indication as to the way of the online...
by admin | Jan 10, 2016 | linking, Marketing, seo
Let’s not kid ourselves, the state of SEO 4+ years ago was laughable, a joke, if you will. Google’s own search results were so easily manipulated with “backlink packages” and the like that it was straightforward to a fault to get a new site ranking, even for a...
by admin | Jan 5, 2016 | Entrepreneur, Motivational, solo worker, startup
One of the biggest driving forces between why so many people take up the internet marketing reins is that they want some degree – often complete – of freedom from their dreaded day jobs. The 9 to 5 cycle has left many jaded, especially in a place like the US where...
by admin | Dec 30, 2015 | Blog, blogging, Google Tips, guest posting, Marketing
Left and right, entrepreneurs and businesses are using blogs to help build their businesses. From transparency blogs, which follow a journey, to straight up authority resources, people still like to read, and content marketers who can give them something nice to look...